PRESENTATION OF SARANTIS GROUP in the ASSOCIATION OF GREEK INSTITUTIONAL

Mr. Konstantinos Rozakeas, Chief Financial Officer of SARANTIS Group, presented today the Group’s strategy for the period 2008-2009 as well as the Management’s guidance on prospective financial results.

Stronger organic growth and geographical expansion are among the Group’s core strategic objectives in the next 2-year period. As Mr. Rozakeas indicated during the presentation, the Group continues to emphasize on its own brand portfolio as well as to stronger international presence especially in the SE European markets. More specifically, revenues from own brands constituted 67.5% of total revenues in 2007, as compared to 64% in 2006 and 61% in 2005, with the Management’s target settles at 80% in the next 3-year period. With regard to the Group’s international activities, the Management is seeking to gradually expand revenues from Eastern Europe and at the same time maintain strong growth rates in the so-called “old” markets. International revenues are targeted at 75% of total turnover in the following three years versus 55.6% in 2007, 51% in 2006 and 45.3% in 2005.

Furthermore, the Group views acquisitions as a means to further strengthen its presence in the “old” markets. The Management examines possible acquisition targets that satisfy the criteria of having notable market shares, strong profitability and favorable cost structure, thus increasing synergies in the post-acquisition period. In this context, the Group proceeded with the acquisition of the Romanian cosmetics company ELMIPLANT during the fourth quarter of 2007.

Mr. Rozakeas also noted that the Group plans to apply successfully the new business model in the so-called “new” markets, Ukraine, Russia and Turkey. During 2007, these markets started to operate under the new business model, under which distribution and sales are performed by a local national distributor. This leads to a more efficient distribution, advertising and promotion strategy maximizing market shares in the near and longer term. It is worth noting that Sarantis Group completed its restructuring plan in the “new” markets by reflecting all relevant cost in its 9-month 2007 financial results, while the “new” markets are not expected to post losses in 2008.

The Management’s guidance with regards to the Group’s financial performance in 2008 – 2009 is shown in the following table: