Sarantis Worldwide


Visit our group site

Sarantis Group| English

Or choose a location

SARANTIS GROUP NEWS: ESTEE LAUDER COS' LAUNCH PLAN FOR C-THRU

14 OCTOBER 2008

 


Attached you will find an article by WWDBeauty Biz magazine, top publication in the fashion and beauty industry, on the launch of the women’s fragrance C-THRU in the US and Estee Lauder Cos’ estimations about the project.
 
According to the article, Aramis and Designer Fragrances, a division of a subsidiary of the Estee Lauder Cos, plans to launch C-THRU in Wal-Mart this December and from January 2009 extend its distribution to other mass retailers covering 10,000 sales points in North America. Please note that C-THRU is Aramis’ first women’s fragrance initiative distributed directly into the mass category.
 
For any further information please contact Sarantis Group Investor Relations Department (contact person: Ms Eleni Pappa, tel. +30 210 6173065).

Sarantis Group is Accelerating Digital Transformation with SAP

Sarantis Group is embarking on an exciting new journey, becoming the first customer in the world to choose the RISE with SAP S/4HANA Cloud, private edition, premium plus. In addition to embracing RISE with SAP, Sarantis Group has also integrated SAP Business Technology Platform (BTP) as the fundamental platform guiding its digital transformation.
More
Change cookies consent Revoke cookies consent